I was truly shocked when I started to research the global chocolate industry. Next time you are biting into a chunk of (seemingly) delicious chocolate, please read the wrapper and find out where the chocolate comes from. That’s why I only buy Fairtrade chocolate, it has a 100% traceable supply chain. If more of us ask companies about their supply chain transparency, the big food companies will be forced to pay farmers fairly.
Perkee – a Fairtrade coffee that tastes good and does good
And another challenge for coffee farmers
I was lucky to visit Nicaragua in 2018 and meet the cooperative farmers who grow our Perkee coffee beans. I saw how terribly affected the coffee farmers were by climate change. Coffee that had grown at certain altitudes, doesn’t grow anymore. Drought makes the harvest times change, heavy rains cause floods and the farmers can’t harvest the coffee cherries. And now add a pandemic on top of these challenges. How do you harvest your coffee beans with social distancing and lockdown? How do you access healthcare if you live in remote areas? The plight of the farmers and their communities is even more perilous now.
You can be the change
We all have the power to change this situation. When you buy Fairtrade coffee you are guaranteeing the farmer (no matter how low the global price drops for their product) a minimum price. On top of this, the co-operative receives an extra Fairtrade Premium. The cooperatives chooses their own projects to invest in to benefit their businesses and communities. In Nicaragua the Soppexcca cooperative used the premium to;
Educate young women to University level in agronomy.
Set up women’s health screening in remote locations.
Build organic fertiliser plants.
Provide sustainability training to the female farmers.
Business training for the next generation